ELLIOT's ProposalClassy & Engaging Content
Professionally shot and edited
Classy Media For Classy Clients
Online media can set the tone for the room that develops in our small town or small space. As an owner operator, you can bring your voice, and familiarity to the space to allow for the ‘cheers’ atmosphere that you are trying to establish in your real life – with the messaging you put out on the web.
Instead of using crappy cellphone images, consider using professionally produced pieces that are carefully crafted messaging of both the fun atmosphere, and individual personalities of dancers and the space. I have two decades of lighting and production experience that can keep the tone of stage lighting, but execute it clear, sharp and beautiful effect. As online censorship grows, I can also carefully direct the non-explicit sexy content that won’t trip content filters and advertising blocks. Good sound, is a key element of professional media, and will help bring the place alive in media.
Won’t Break the Bank
I can do a 5 hour shoot for $500
If you carefully prepare with pre-production so that dancers and bartenders are ready, and they know their spoken parts – we can probably get 2 month’s of video clips completed in that time. Planning is the key to good media, so you’ll want to have each dancer do a personal greeting, and then maybe tell a joke, tell a story, do a short tip for ‘strip club manners’, or say something in a sexy stripper voice.
If you have 5 dancers you automatically have 20 clips. If each dancer dances out 1 song, you’ll have enough good dance content to last quite a long time. With lighting and set and wardrobe changes, it can look like there’s always something fresh going on even from a single day of production!
Editing & Delivery
I don’t guess how long it will take to edit your media, I can tell you it’ll at least take 10 hours to edit and export all the clips we shoot and I charge $50/hr. So let’s budget this as 500 to shoot and 500 to edit, where you receive about 50 individual clips – enough to post one original piece a day for June & July for the price of one dude’s spending at the club! I will argue all day long that you won’t find a more effective reach or marketing pull for $10/day!
There are a lot of tricks to get and maintain visibility online! I got the Mexican ice-cream store 15,000 views on google maps with a video I uploaded of one of their dishes. The market is pay to play so you may want to do some light advertising on google maps, facebook, and tiktok. The big corps frown on ‘sexual’ content, but there are plenty of ways to creatively script your content to not feature any overly sexualized imagery as well as build a ‘street team’ of loyal clients. With a clever approach, and steady quality content – new patrons will be walking through the door – I’m glad to listen to new ideas and provide solutions that grow you to the size you want to be.
In Elliot’s case – a new website would really help to set the stage for a successful promotion; and changing the mindset of the community about what’s offered, and what to expect when visiting. When it comes to managing the business however, it’s knowing where your site is getting attention from – and how to drive more attention to it and having the statistical reporting tools embedded in it to track ad spending and make sure the reach is hyper local and focused. With a new set of media from some video production, a tidy website with a couple informative pages and the search engine optimization to help it be found in the local market can be setup for about $250 that will track how people find (the site) and how they get to your front door.
Ad Spend : $14 per thousand
That’s the going rate for facebook ad views–and while you could spend that now, you’d have a ‘dead end’. You don’t have an endpoint that’s going to entice a customer the rest of the way in through the doors. Some sexy, some funny content and a beautifully designed website will build the trust in your consumer, that they’re going to have a nice time at the club. The timing and reach of a thousand people on a Friday afternoon and evening can easily sway the profit margins in the upward direction. Some places I have produced a 400% revenue boost.