Startup Branding
Starting from scratch can be daunting, as all the artists face the blank page. A trusted designer to move into your project and reflect with you is an invaluable asset in developing your communications materials.
Here the startup bridges the recreation and tourism sector with the business sector providing training and tours in the outdoors around the mid-atlantic market of Washington DC and Richmond Virginia. Both metro centers are just an hours drive from many outdoor oportunites for team-building. The IRS rule change regarding external spending was seen as an oporutnity to frame a team building experience with a reward and access the same budget levels that were previously ‘entertainment’.
Brand Elements:
- Awe
- Excitement
- Nature
- Learning
