Branding: Children’s Clothing
Clothing An established clothing company launches a sub-brand. Specialty niche Rockin Baby had been selling 4 seasons of children’s clothing in the ‘one to one’ business model and needed a new sub-brand that didn’t carry the 1-2-1...
Social Media transitions in a Traditional Company
Traditional Broadcast Excellence vs. the modern cellphone Taking a 50 Year Old Property into the Social Age Petersen’s Hunting Magazine was started in the 50’s by Pete Petersen, a Los Angeles publishing giant who’s media strategy went like this:...
African NGO : Branding, Design, & Video Production
Neil developed the branding direction with Ugandan Water Project for 7 years before finally getting the opportunity to produce videos in Uganda showing the staff and director working in country. Same day edits produced in HD in 2013. Spirited and lively take on the NGO or Development promotional piece.