Marketing Segments
Create a NARROW TEST not a marketing prayer! What I Do Non Profit Messaging Contract Manufacturing Gain insights into sociocultural segmentation factors You can discover this information about your customers by interviewing your loyal customers in person. A great way...
Branded Video Social Media Content
NerdyGirl has excellent: scripting & performance She creates her own performances from her home studio to match themed blog posts. Relying on the jumpcut A jump cut is a cut in film editing in which two sequential shots of the same subject are taken from camera...
Branding: Children’s Clothing
Clothing An established clothing company launches a sub-brand. Specialty niche Rockin Baby had been selling 4 seasons of children’s clothing in the ‘one to one’ business model and needed a new sub-brand that didn’t carry the 1-2-1...
Branding: Construction Company
Contractor Re-branding Pamela came to me as her partnership had dissolved, and a new business had to be resurected from the ashes. A short meeting to brainstorm a new name, and a few hours of logo design work set the scope for the branding process. Linea Fina...
Adventure Travel TV Solo Producer
Our last flight in Mexico landed us in Ciudad del Carmen a remote oil town on the gulf side of the Yucatan Peninsula. From town we boarded a boat to travel two hours into the Campeche jungle up the Atasta waterways toward the Reserva de la Biosfera Pantanos de...
Social Media transitions in a Traditional Company
Traditional Broadcast Excellence vs. the modern cellphone Taking a 50 Year Old Property into the Social Age Petersen’s Hunting Magazine was started in the 50’s by Pete Petersen, a Los Angeles publishing giant who’s media strategy went like this:...
Independent Reality TV Director
Production Notes: Camera by Neil Cowley in close – B camera Bill Owens on birds 2 day shoot for 30min episode, ended early by flooding Branded content by Beretta for air on Sportsman Channel Specalties: camouflage & outdoors wet environment close quarters...
Parental Alienation Documentary
Neil is seeking stories of parental alienation abuse of parental rights by the courts. Please fill out the contact form to tell us your story if you think it would be good to be included in a documentary presentation. The goal of the documentary is to explore the path...
Dancing Performance Promo
@sunkiss_blyss performing
Produced by @mindaswater ?
Music: “Secret Place” by @clozeemusic ?
The universe works in magical unsuspecting ways …making a vision I’ve had for as long as I can remember has come to life thanks to @mindaswater !! 🙂